COCA-COLA FREESTYLE
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We worked with London based experiential agency, Tribe on the Freestyle Studio – a pop-up destination with a 4-week residency at Urban Food Fest and a weekend at Victorious Festival.
Visitors could experiment with their favourite Coca-Cola freestyle flavours while Blank Walls lead artist, Jerome Davenport painted across a set of skateboard decks in a street art inspired interpretation of the freestyle brand identity.
Consumers who downloaded the app and posted an image to Instagram with #FreestyleStudio were entered into a competition to win one of the bespoke skateboard decks, signed by the artist.
Film by Chris Miller for Tribe.
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ARTIST–
JEROME DAVENPORT